Client: San Francisco Bay Trail
Project: Bay Trail 30th Anniversary Branding and Campaign
Role: Lead creative development of an exciting brand and campaign to highlight the Bay Trail's 30th anniversary. In addition to creating a celebratory brand inspired by elements of the Bay Trail's existing identity, our team also designed and developed a campaign landing page on BayTrail.org, print and digital advertising assets, short videos, and a variety of branded give-away items.
Brand Development / Graphic & Web Design / Art Direction / Campaign Development / Advertising Creative